Cynthia Schmitt

Engagement Director

Cynthia has extensive database-marketing experience, including project management, consulting, interpreting requirements, and implementing marketing solutions—all of which she uses to work closely with our internal and client teams.

As a Program Delivery Manager and our resident data geek, Cynthia is responsible for managing our development projects. She works closely with internal and client teams to ensure the timely implementation of technology solutions. She has extensive database marketing experience, including project management, consulting, interpreting requirements, and implementing marketing solutions. She even enjoys writing SQL queries in her spare time (nerd alert). Her background spans web engagements for nonprofits and start-up ventures to Fortune 500 retail, finance, and pharmaceutical companies. Cynthia has extensive business analyst experience, with specific expertise in managing large-scale engagements that deal with multiple departments within an organization. Metaphorically, imagine successfully spinning plates while balancing a unicycle… on the back of a moving elephant. That’s kind of what Cynthia does on a day-to-day basis. Cynthia attended Drexel University and is a new resident of South Philadelphia. Even though she’s only been there a short time, she has already mastered the 'stop and chat,' as well as illegal parking (it’s a Philly thing). She’s one of the few people in the office that has a PC instead of a Mac, but we don’t fault her. It’s clearly working out for her (and by extension, us). Just keep doing what you’re doing, Cynthia. We’ll keep benefiting from your expertise.